March 19, 2004 6:39 PM

Favorite ad on TV right now

Bow-bow-bow, bow-bow-bow-bow, bow-bow-bow, bow-boww. Butchering the opening chords of Deep Purple's "Smoke on the Water" must be some rite of guitar passage. And Fender+HP must know how many people have unwisely bought guitars, myself included. The companies' current ad fits our sheep market to a T.

Thoughts?